Can you feel the joy, friends? Actually, we put this up because of the music, which almost caused us to wet ourselves.

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If this is not the most bizarre real estate marketing video we’ve ever seen, we don’t know what is. It’s so weird and bad that it’s wet yourself funny. Seriously, if you didn’t catch it on the Curbed post yesterday we heartily recommend that you watch it now. This is some of the writing that […]

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Our good friend 525 Union Avenue, a Karl Fischer building that was a poster child for Sunday construction work in Williamsburg and the Department of Building’s inability to do anything about it, is going on the market as a “luxury rental” building. The apartments start at $2,395 for a 1BR and top out at more […]

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The latest Karl Fischer development to come on the market in Williamsburg, NV at N. 5 Street and Berry, had its opening party last week. A GL North Brooklyn Correspondent sends along a photo of the festivities, which took place in what looks like it will be the courtyard/garden behind the building. The party had […]

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“Pity the poor marketing people who have to come up with a new condo name at this point in the real estate cycle! The creative team behind 525 Clinton Avenue (the site of an unfortunate accident earlier this year) has decided on ‘The Collection’ as a moniker for the 13-story glass development off Atlantic Avenue […]

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There something about miniature models, especially really nicely done ones, that is compelling. We photographed the model of the Edge in Williamsburg, a waterfront development that has one with incredible detail. Check out a small selection of photos and do pay attention to the action figures herein.

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The Robert Scarano building on Bond Street, which we last heard from when a guard dog got loose and mauled a dog being walked, has gotten a name: Satori. It will be marketed by the Developer’s Group. The building has had an interesting history, starting with the demolition of an historic carriage house and continuing […]

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The big Toren condo, which is now rising on Flatbush Avenue at Myrtle, will be one of the most distinctive new buildings in Brooklyn. In fact, it would be stand out in Manhattan. Its big sales office on Gold Street just opened. Here’s a looking around, including a video of the developer and sales manager […]

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The Karl Fischer building at N. 4 Street and Driggs in Williamsburg has a name: nforth. The tagline is “Go forth.” Will construction sites next to it and behind it be a disincentive to buyers?–Curbed

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It’s real estate marketing, but it’s an interesting spot.

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The Argyle at Seventh Street and Fourth Avenue is setting up a sales office on Fifth Avenue in Park Slope as was noted yesterday over at Brownstoner and on Curbed and at Bklynking, even though it isn’t located on a block that we’d personally define as being in the Slope. (For starters, it’s on the […]

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Our favorite Williamsburg dating advice/real estate development blogger has struck again with another brilliant find. This time it’s an add for “the modern artist” in the Loom Building on Flushing Avenue. Bad Advice writes: . . . the Loom Building doesn’t want your tired, Old-Master ass. This leaser of creative spaces is only interested in […]

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We got the photo above from the Concerned Citizens of Greenwood Heights mailing list. The email that came with it said: Passed by this stunning new establishment today. See attached. I Guess you could call it “hanging out your shingle,” except it looked like scrap of aluminum siding and a sharpie doing the magic. Gotta […]

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When the Toll Brothers opened their sales office for the North8 Condo on Bedford Avenue last year, it was a serious sign of the changes taking place in Williamsburg and on Kent Avenue. Now, they’ve closed the office and the storefront is still available for rent. Does it mean anything? Only that the sales office […]

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We haven’t seen these ads for 20 Bayard, which is one of the Karl Fischer Row buildings on Bayard Street along McCarren Park. The blog Copyranter has, though, and in addition to posting the photo seen above, has this to say: Stupidly Idiotic. Idiotically Stupid. I have given NYC real estate ads a rest lately, […]

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